Televisión

Cuidar el ambiente no es cosa de romanticismos. Estamos ante uno de los grandes retos de nuestro siglo.

 La contaminaci√≥n y el uso irracional de los recursos naturales causa enfermedades, desastres y grandes p√©rdidas econ√≥micas.

El tema ambiental ocupa ya a científicos, gobernantes, empresarios, educadores, líderes de opinión y medios de comunicación en el mundo entero.

Per√ļ es uno de los quince pa√≠ses mega-diversos, aquellos en los que se concentra el 70 % de las especies de plantas y animales que existen en el planeta.

Es nuestro deber conservar esta riqueza natural para las generaciones futuras.

El reto es lograr el desarrollo económico sin agotar nuestros recursos y la clave se encuentra en el desarrollo sostenible.

La opini√≥n p√ļblica puede jugar un papel decisivo y para ello debe estar informada.

 

TE QUIERO VERDE naci√≥ en el a√Īo 2000, para llenar el vac√≠o existente en nuestra televisi√≥n acerca de los temas ambientales.

MARCAMOS LA DIFERENCIA

Fuimos el PRIMER PROGRAMA DE LA TELEVISI√ďN PERUANA a nivel nacional SOBRE ECOLOG√ćA Y AMBIENTE.

Durante las tres primeras temporadas de TE QUIERO VERDE llegamos a producir y emitir 120 programas de Televisi√≥n en se√Īal abierta a nivel nacional, de 1 hora de duraci√≥n entre los a√Īos 2001 - 2004, trat√°ndose m√°s de 150 temas diferentes, entrevistando a cerca de 300 invitados y alcanzando una audiencia estimada semanal de 180.000 personas a nivel nacional (Seg√ļn datos del Rating de IBOPE)

Llevamos siempre un mensaje constructivo a los televidentes realizando una televisi√≥n que informa sobre los temas ambientales de una manera entretenida, √°gil y asequible al gran p√ļblico.

 

En nuestro MAGAZ√ćN ECOL√ďGICO, el televidente encontr√≥ desde reportajes cient√≠ficos y sobre naturaleza, hasta dibujos animados o concursos, tanto en el estudio como a trav√©s de nuestra P√°gina Web.

TE QUIERO VERDE se propone como una ventana ambiental, una PROPUESTA INTEGRAL DE COMUNICACI√ďN AMBIENTAL a trav√©s de los medios masivos de comunicaci√≥n, principalmente en nuestro programa de televisi√≥n, articul√°ndose con la Radio, nuestra PAGINA WEB, la Colecci√≥n de Videos de Educaci√≥n Ambiental, la productora TE QUIERO VERDE PRODUCCIONES, las Estrategias de Comunicaci√≥n Ambiental y las Campa√Īas de VOLUNTARIADO.

 

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